Wrestler played with surrealism and sensation in this campaign for Shakti — creatively positioning product and brand to show what the Shakti Mat does and why it’s great. We took the sensations of a Shakti experience and depicted it through projection and movement, using vibrant and dreamlike colours with abstract shapes, patterns and motion graphic overlays. These elements intertwine with the footage, representing the senses your body might experience during the different stages of the Shakti experience.
